Drink Like A
Mother Earther.

Brita™ premium purified water in refillable and infinitely recyclable aluminum bottles.

TIME TO BREAK THE CYCLE
By 2050 there will be more plastic in the ocean than fish.*

It's time to end the wasteful habit of single-use plastic water bottles. Not only are they destroying our oceans, plastic bottles are harming marine life. By refilling your Brita Water™ bottle, you're doing your part to reduce plastic waste and help save the planet.

*Estimation from World Economic Forum ‘The New Plastics Economy,’ based on current weight of global plastic waste in oceans & expected trends. Source

100% infinitely recyclable
Drink Like A
Mother Earther.

Aluminum is infinitely recyclable meaning—unlike plastic, glass or multi-layered cartons—it can be recycled over and over again without losing any of its functional qualities. Fewer plastic bottles. Cleaner, healthier water. Better for you. Better for everyone.

Goodbye single-use plastic

Hello aluminum.
We’re SO glad you’re here.

91%

OF PLASTIC WASTE HAS NEVER BEEN recycled.

75%

of all aluminum ever produced is still in use.

3X

Aluminum has more recycled content than plastic or glass.

100%

ALUMINIUM IS 100% infinitely RECYCLABLE.

Why Brita Premium Water

Why Brita Premium Water

REFILLABLE BOTTLE

Reduce waste and save money by refilling this bottle again and again.

INFINITELY RECYCLABLE

This aluminum bottle can be recycled into more bottles.

NO SPRINGS HARMED

Brita Water is responsibly sourced to preserve community resources.

EVERY BOTTLE GIVES BACK

Proceeds from every purchase are used to support environmental solutions.

THE REsponsible OPTION
Giving 1% back to the Planet

Our water isn't just good for you, it's good for the planet too! Every purchase of our infinitely recyclable bottles helps support environmental solutions.  And by refilling your Brita™ bottle with trusted Brita filtration products, you're doing your part to keep plastic out of oceans and landfills.

10-Step
Filtration Process

Municipal Water Supply

Carbon & Micron Filtration

Reverse Osmosis

UV Light & Ozonation